KEEYWAY VIESTE 300 VERDICT OVERVIEW & PRICE
Performance
The Keeway Vieste 300 is powered by a robust 278.2cc, single-cylinder, liquid-cooled engine that delivers impressive performance figures. The engine produces a maximum power output of 18.7 bhp at 6500 rpm and a peak torque of 22 Nm at 6000 rpm. This power plant is mated to a Continuously Variable Transmission (CVT), ensuring smooth and effortless power delivery across various riding conditions.
Mileage
As per ARAI, the average mileage of Keeway Vieste 300 is 29.5 kmpl. The expert reported mileage for V302C is 28-31 kmpl. With a fuel tank capacity of 12 litres, this bike can go upto 354 km on a full tank. While ARAI mileage figures are achieved under ideal test conditions, the actual mileage may vary because of the riders’ driving conditions and riding habits.
Features and Technology
The Keeway Vieste 300 comes equipped with a host of advanced features and technologies that enhance its appeal:
- Lighting: The scooter features four LED projector headlights with Daytime Running Lights (DRLs), LED taillights, and LED turn indicators, improving visibility and adding to its modern aesthetic.
- Instrumentation: A fully digital instrument cluster displays essential information, including the speedometer, tachometer, odometer, engine temperature gauge, clock, ABS light, and fuel gauge.
- Keyless Ignition: One of the standout features is the keyless ignition system, which enhances convenience and security.
- Braking System: The Vieste 300 has a dual-channel ABS (Anti-lock Braking System) for improved safety. It features disc brakes on both wheels, with a 240mm disc at the front and a 220mm disc at the rear.
- Suspension: The scooter employs telescopic front forks and dual rear springs, balancing comfort and handling.
Handling, Comfort, and Build Quality
The Vieste 300’s design, including its split-style footboard and step-up saddle, suggests a focus on providing a comfortable riding position that allows for reasonable control and manoeuvrability. The scooter features a step-up seat/split seat design and a pillion grab rail, indicating attention to rider and passenger comfort.
The suspension setup with telescopic front forks and dual rear springs will likely contribute to smooth ride quality. As a premium offering in the maxi-scooter segment, the Vieste 300 is expected to have high-quality construction and finishes. However, a hands-on review would be necessary to assess its build quality accurately compared to that of competitors.
Styling and Color Options
The scooter features a split-style, apron-mounted headlight, a flyscreen, and a step-up saddle, giving it a distinctive and sporty appearance. The angular bodywork is designed to reduce turbulence at high speeds, enhancing both style and performance.
The Vieste 300 is available in three attractive matte finishes:
- Matte Black
- Matte White
- Matte Blue
The Keeway Vieste 300 is currently available in a single variant, a standard model. This simplifies the buying process for consumers but may limit options for those seeking different feature sets or price points.
Value for Money and Pricing
The Keeway Vieste 300 is a premium offering in the maxi-scooter segment, with an ex-showroom price of ₹ 3,25,000. The scooter offers comprehensive features, including advanced lighting, keyless ignition, and dual-channel ABS, which contribute to its value proposition.
With its powerful 278.2cc engine, the Vieste 300 provides performance capabilities that justify its premium positioning. As a relatively new brand in the Indian market, Keeway’s value perception may vary compared to that of more established competitors.
KEEWAY VIESTE 300 VERDICT
The Keeway Vieste 300 presents itself as a compelling option in the Indian maxi-scooter market, offering a blend of style, performance, and advanced features. Its European-inspired design, powerful engine, and modern technology make it an attractive choice for urban commuters looking for a premium riding experience.
However, its success in the competitive Indian market will likely depend on real-world performance, fuel efficiency, and the strength of Keeway’s dealer and service network. Ultimately, the Keeway Vieste 300 stands out as a stylish and feature-rich option for those willing to invest in a premium maxi-scooter, potentially setting a new standard in its segment in the Indian market.
PROS
- Powerful 278.2cc engine suitable for both city and highway riding
- Advanced features, including LED lighting and keyless ignition
- Stylish European-inspired design with multiple colour options
- Dual-channel ABS for enhanced safety
- Fully digital instrument cluster
CONS
- Premium pricing may be a barrier for some potential buyers
- Limited variant options
- Brand awareness and after-sales network may not be as extensive as more established competitors
OTHER RELATED LINKS FROM BIKELEAGUE INDIA
LIST OF ALL KEEWAY BIKES
K300 R
294.2cc, 28-32.30km/l
27.88 PS @ 8750 rpm
25 Nm @7000 RPM
Price – ₹ 2,65,000 Onwards
K300 N
292.4cc, 28-32km/l
27.88 PS @ 8750 rpm
25 Nm @7000 RPM
Price – ₹ 2,29,000 Onwards
SR 250
223cc, 45-50km/l
16.22 PS @7500 rpm
16 Nm @6500 RPM
Price – ₹ 1,49,000 Onwards
SR 125
125cc, 45-50km/l
9.83 PS @ 9000 rpm
8.2 Nm @7500 RPM
Price – ₹ 1,21,480 Onwards
ABOUT KEEWAY BIKES
Keeway, a Hungarian motorcycle brand owned by China’s Qianjiang Group, has made significant strides in the Indian two-wheeler market since its entry in 2022. Since entering the Indian market in 2022, Keeway has made significant strides in establishing itself as a competitive player in the two-wheeler segment.
With a diverse product portfolio, strategic partnerships, and ambitious expansion plans, Keeway is well-positioned to capture a larger share of the Indian market in the coming years. The company’s focus on unique product offerings, its global experience, and the backing of its parent company provide a strong foundation for future growth and success in India’s dynamic two-wheeler market.
Background and Global Presence
Keeway is part of the KEEWAY GROUP and includes other notable brands such as Benelli. The company has established a solid global presence, with operations in over 90 countries. This extensive international network has given Keeway the experience and resources necessary to enter and compete in diverse markets, including India.
Entry into the Indian Market
Keeway officially entered the Indian market on May 17, 2022, marking a significant milestone in the company’s expansion strategy. This entry was part of a broader initiative to capitalize on the growing demand for two-wheelers in India, leveraging the support of its parent company, the Qianjiang Motorcycle Group.
Chronological Timeline of Key Events and Product Launches
2022
May 17, 2022: Keeway officially enters the Indian market.
May 2022: Keeway introduces its initial product lineup in India
- K-Light 250V Cruiser Motorcycle
- Vieste 300 Maxi Scooter
- Sixties 300i Scooter
September 2022: Launch of K300 N and K300 R Motorcycles, starting at Rs 2.65 lakh.
Late 2022: Introduction of the V302C Cruiser, priced at Rs 3.89 lakh.
2023
- Early 2023: Launch of the SR250, Keeway’s second offering after the SR125, introduced in 2022.
- April 2023: Keeway India announces price reductions for the K300 N and K300 R models, making them more affordable by up to ₹55,000.
- Ongoing: Expansion of dealership network, including opening a new dealership in Ranchi in collaboration with Benelli.
Product Portfolio
keeway’s product portfolio in India includes a diverse range of two-wheelers catering to various segments:
- K-Light 250V Cruiser: Features a 249cc air-cooled four-valve V-twin engine, producing 18.7 hp and 19 Nm of torque. It is India’s first 250cc cruiser motorcycle with a belt drive system.
- Vieste 300 Maxi Scooter: Equipped with a 278.2cc single-cylinder liquid-cooled engine, producing 18.7 hp and 22 Nm of torque.
- The sixties 300i Scooter: Shares the engine with the Vieste 300 and features retro styling inspired by the 1960s.
- K300 N and K300 R Motorcycles: Designed to compete with models like the KTM 250 Duke.
- V302C Cruiser: One of Keeway’s premium offerings in India.
- SR250: Launched in 2023 as a follow-up to the SR125.
Market Positioning and Target Audience
Keeway has positioned itself as a brand offering unique and stylish two-wheelers in the mid-size segment. The company’s target audience likely includes young professionals, urban commuters, and motorcycle enthusiasts seeking stylish and reliable transportation options. Keeway’s diverse product range, from cruisers to scooters, allows it to cater to various consumer preferences and needs.
Marketing Strategy and Dealership Network
Keeway’s marketing strategy in India focuses on building brand awareness and highlighting the unique features of its products. The company has partnered with Adishwar Auto Ride India to leverage Benelli’s network of over 40 dealers nationwide. This partnership has been crucial for Keeway’s expansion, with plans to onboard over 100 dealers by the end of 2023.
Future Plans
Keeway has ambitious plans for the Indian market, including:
- Product Expansion: The company aims to introduce products across various categories, including high-end scooters, muscular cruisers, sports motorcycles, and retro-street motorcycles.
- Entry into E-Mobility: Keeway plans to launch electric bicycles, aligning with the growing trend towards sustainable transportation solutions.
- Manufacturing Capacity Expansion: The Benelli India assembly plant in Hyderabad, which currently has a manufacturing capacity of 30,000 units per annum, can be expanded to 45,000 units per annum to support keeway’s growth
